Where we come from:
Why Us?




Techno Look to Classic Elegance
What makes us so unique, and the designer of choice
for your new or existing home, is as follows:

Our roots are in Lighting Control, Lighting Design, and
Automation/Integration.  Others in this DM area have
morphed from their roots being TV stores, Audio stores,
home convenience stores (central vacs & closet
organizers), Security equipment installers, and Satellite
installers.  Several years ago, we added theaters, video,
and audio to our pallet to control with our automation &
integration.  Our President had 7 years prior experience
in high end Audio & Video.  This move resulted from our
clients dissatisfied with others in the Lighting Design
and Control areas and wanted us to handle all their
technology needs ( less security installations).  With
over 20 years of excellence in Lighting Design, Control
and Automation, we have the experience to deliver the
most sought after features for your home.   


Why our roots matter:
Project results prove that you can't create real
elegance in a home without proper lighting design
and lighting control.  Lamp shops, home builders, or
electricians haven't achieved this.  They  only offer
LIGHT.  To bring convenience to your home,
Automation is necessary.  When you compare the
complexity, and needed expertise, Lighting Design,
Control & Automation are more difficult to execute than
great Audio, Video or Theaters.  Please don't get us
wrong.  Audio, Video & Theaters must be done with
expertise and proper design!   Many other firms have
proven this with all the mediocre to poor systems
installed.  To make an analogy of  Lighting Design,
Control and Automation vs Audio, Video & Theaters
with surgery it would be:  Brain or Heart surgery  vs.
Appendix or tonsils.  Without question, you MUST be
highly skilled to properly do the appendix or tonsils
surgery, but not to the level of Brain or Heart surgery.  
A Smart Home Lighting A/V & Control
Where Beauty, Convenience, and Technology Blend Together
105 S. 11th Street West Des Moines, IA 50265
515.440.1824
Our Training, follow-up, and service are with the best in the Nation!